Vaseline’s “Vaseline Verified” campaign ingeniously transforms viral user-generated hacks into scientifically validated truths, showcasing Vaseline Jelly's boundless versatility. Recognizing over 6,000 organic social media posts, Vaseline tested community-sourced tips—from beauty tricks to practical solutions—in playful lab-style videos. Successful hacks earn the "Vaseline Verified" seal, while myths are debunked, reinforcing authenticity and empowering consumers with dermatologist-approved applications. This clever approach celebrates community ingenuity and solidifies Vaseline's status as the “Wonder Jelly,” proving its enduring relevance.